Case study
Auratherm - website build and SEO from zero
Auratherm is an outdoor sauna and hot tub retailer in Bosnia and Herzegovina. The project started with no website and no organic presence, so both the site and its search visibility had to be built from scratch.
- Client
- Auratherm
- My role
- Web development & SEO
- Period
- Ongoing
Results
490
organic clicks
3.3K
impressions
14.9%
average CTR
6
average position
Google Search Console, last three months (July - October 2026).
What I did
- Designed and built the full website from scratch in Next.js and React, with technical SEO in place from day one.
- Set up the site structure, metadata and internal linking around the products and local search queries.
- Implemented product and breadcrumb structured data, both detected in Google Search Console.
- Ongoing SEO: monitoring performance in Search Console and improving pages based on the data.
Tools & skills
- Next.js
- React
- SEO
- Technical SEO
Proof


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