Case study
S-Line - car dealer website and local SEO
S-Line is a car dealership in Živinice near Tuzla that imports inspected used vehicles from the Netherlands, Germany and Belgium. The site has to bring in local buyers searching for used cars in the Tuzla area and turn them into calls and visits.
- Client
- S-Line d.o.o., Živinice
- My role
- Web development & SEO (ZT Media)
- Period
- 2026
Results
965
organic clicks
10.8K
impressions
8.9%
average CTR
7
average position
Google Search Console, last three months (July - October 2026).
What I did
- Built the website with pages for vehicles, services, reviews and contact, with calls and WhatsApp as the main conversion paths.
- Targeted local search around the dealership's location in Živinice and the wider Tuzla area.
- Implemented structured data - Google Search Console detects breadcrumbs and review snippets on the site.
- Monitoring performance in Search Console and improving pages based on the queries that bring traffic.
Tools & skills
- Web Development
- Local SEO
- Structured Data
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